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indulge in the news and latest news from indulge cakes

March 2010

Thank you from The Dream Big Montrose Night Cricket Challenge


February 2010

Thank you from Montrose Primary School


April 2009

Indulge at the Wedding Expo

On the 4 th and 5 th of April 2009 the Wedding Expo at the Coca-Cola dome, Northgate took place, where there were over 300 of Gauteng's crème-de-la-crème bridal suppliers. Indulge took part at the wedding expo, with their stand that blew the minds of the consumers and won Runner up to The Best Stand Award .    Their stand was full of exquisite cakes, from a 5 tier cake to a scrumptious layered cheese cake. Indulge is "heaven" for many brides wanting a unique, hand-crafted creation made by their master confectioners.

Look out for their stand at the next Wedding Expo on the 5 th and 6 th of September 2009 at the Coca-Cola dome, Northgate.

indulge decadent dining at the wedding expoindulge cakes at the wedding expoindulge confectionery boutique at the wedding expo

wedding cake stand at the wedding expoindulge confectionery elegant wedding cakes at the wedding expo


February 2009

Indulge at the A1 Grand Prix

On the 21st and 22rd February 2009, the A1 Grand Prix, World Cup of Motorsport at the Kyalami Circuit in Gauteng, where 23 nations for the first time all competed on a level playing ground. The A1 Grand Prix event was a fast, exciting, adrenaline filled weekend set in a glamorous and exclusive environment where Indulge was thrilled to be a part of. Indulge was approached to cater for the A1Grand Prix’s exclusive guests, with owner Donnae Edwards and her team. They worked under immense pressure preparing delicacies for over 6000 guests. The Indulge team all pulled together and created mouth watering snacks from finger and fork food to a delectable high tea. The A1 Grand Prix was a great learning curve for Indulge that turned out to be a great success all round.

A1 Grand Prix catering indulge high teaIndulge at the A1 Grand Prix

Indulge catering at the A1 Grand PrixIndulge at the A1 Grand Prix miss south africaIndulge catered for the A1Grand Prix’s exclusive guests


October 2008

Indulge was featured on NEWSTODAY.CO.ZA...

When feeling blue, try something new!
Mark Buwalda

I had breakfast at this new place you must try. It’s called “Indulge” and they don’t call it that for nothing.

You might think you’re walking into a world of Hansel and Gretchen, as you see cake after cake accompanying your ever step. The gingerbread men stacked up in glass jars are looking happy to see you.

This is a restaurant with a complete pastry making factory right behind it. And you can see it all, in the back of the store. Wonderful to see how it’s all made; and that by cooks and pastry chefs dressed in designer pink uniforms, bandana’s in their hair. They even made Madiba’s 90th birthday cake, presented by the Spingbok team!

As I mentioned, I had come for breakfast, and you better come hungry! Now my host never allowed me to see the menu as he decided what to order. The most delicious French-toast ever. And I make a mean French toast with cinnamon, but this was much better. Fluffy warm and soooo fresh and light. Rolls of bacon on the side and some fresh cut banana made it a mouth-watering dish.

The service is with a great smile; the owner who does not look at all like a chef, Donnae Edwards, makes this all complete.

Take a good look at the website as it only shows the cake making business, but it will give you a taste of what is to come, when entering Indulge.


At Browns Restaurant, 21 Wessels Road in Rivonia, Johannesburg

• Telephone: 011 234 4437
• Website:
• Email:

To read this article online at newstoday click here!


August 2008

The Springboks commissioned Indulge to make a cake for them to hand over to Nelson Mandela (Madiba) to celebrate his 90th birthday. Below is some photographs from the conference with the cake hand over as well as a video of the news report from SABC.

springboks with nelson mandela and his birthday cake designed by indulge

madiba with his 90th birthday cake made by indulge

indulge designed nelson mandelas 90th birthday cake

mandela's 90th birthday cake designed by indulge


August 2008

In celebration of Nelson Mandelas 90th Birthday, Indulge Confectionery Boutique donated a nine tear cake to the Nelson Mandelas Children Fund, who then donated it to Kids Haven in Benoni. Kids Haven was founded in 1992 by Moira Simpson as a response to increasing numbers of children on the streets of Benoni in Ekuruhuleni, it is a shelter for street children. For more information of Kids Haven, visit Here are some pictures of the cake and the special children of Kids Haven in Benoni...

indulge donated a nine tear cake to the nelson mandelas children fund

indulge donated a nine tear cake to the nelson mandelas children fund


website and photography by melon graphics south africa